Pablo Escobar’s unmistakable, boyish smirk is somewhere between charm and menace. Beneath him is printed a stark and unapologetic Cocaína. And in the background, pulsing through the neon glow of some late-night dive bar, Kill The Noise & Feed Me’s hit song I Do Coke is sounding out: “I do coke, so I can work longer, so I can earn more, so I can do more coke.”
The song loops like a fever dream and is the perfect soundtrack for the relentless machine that fueled Escobar’s empire. The Medellín Cartel didn’t just sell a drug — it sold a lifestyle of excess and invincibility, of working harder, getting richer, and falling deeper into the spiral.
And now, the man who built a billion-dollar industry on dust has been reduced to a graphic tee, mass-produced in some faraway factory where workers clock in to make irony tangible. It’s the ultimate capitalist ouroboros, the drug lord’s name slapped onto a product for mass consumption, feeding an appetite that never really went away.
How it's made
This unisex garment-dyed t-shirt is made with medium fabric (6.1 oz/yd² (206.8 g/m²)) consisting of 100% ring-spun US cotton for year-round comfort that is sustainable and highly durable. The relaxed fit keeps the wearer comfy in both casual and semi-formal settings while the crew neckline delivers that classic, neat style which makes it perfect for accessorizing. The fabric is pre-shrunk to ensure a consistently great fit.
The cotton for the shirt is ethically grown and harvested, and the US Cotton Trust Protocol has ensured an ethical and sustainable production.
Size guide
S | M | L | XL | 2XL | 3XL | 4XL | |
---|---|---|---|---|---|---|---|
Width, in | 18.25 | 20.25 | 22.00 | 24.00 | 26.00 | 27.75 | 29.75 |
Length, in | 26.62 | 28.00 | 29.37 | 30.75 | 31.62 | 32.50 | 33.50 |
Sleeve length from center back, in | 16.25 | 17.75 | 19.00 | 20.50 | 21.75 | 23.25 | 24.63 |
Size tolerance, in | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 |
EU representative: HONSON VENTURES LIMITED, gpsr@honsonventures.com, 3, Gnaftis House flat 102, Limassol, Mesa Geitonia, 4003, CY
Product information: Comfort Colors® 1717, 2 year warranty in EU and Northern Ireland as per Directive 1999/44/EC
Warnings, Hazard: For adults, Made in Honduras
Care instructions: Machine wash: cold (max 30C or 90F), Do not bleach, Tumble dry: low heat, Iron, steam or dry: low heat, Do not dryclean